Instagram to filter message requests in latest step to fight online abuse

21 April 2021, 08:44

Instagram's new message request filtering tool
Hidden Words visual. Picture: PA

The social media platform has seen a number of high-profile users – including footballers – report receiving racist and other abuse.

Instagram users will be able to filter out abusive messages and comments they receive as part of a new update unveiled by the social media platform.

Premier League footballers and other sporting stars have revealed widespread racist, sexist and other abuse sent to them on the platform in recent months, sparking outrage.

A number of players and football clubs have taken part in social media blackouts in protest at tech firms and their policing of such content.

Now Instagram, which is owned by Facebook, has announced a new tool that will allow users to automatically filter Direct Message (DM) requests from people they do not follow if the messages contain offensive words, phrases or emojis.

The new tool will enable users to build a list of offensive terms – using terms on a predefined list created by Instagram in collaboration with anti-discrimination and anti-bullying groups as well as any others added by users themselves – which will then be used to filter out any messages containing these terms, phrases or emojis.

Instagram said the tool will focus on the message request section of DMs, meaning messages from users the account owner does not follow, as this is where abuse normally comes from.

A new section of the app’s privacy settings called Hidden Words has been created to house the tool, which can also be applied to comments under an account’s posts.

The social media giant confirmed it will begin rolling out to people in the UK in the coming weeks.

Fadzai Madzingira, content policy manager at Instagram, told the PA news agency that “no one should have to deal with abuse on Instagram, whether it is racist, sexist, homophobic or any other type of abuse – no one should have to deal with it anywhere, full stop”.

“We take very seriously our commitment to protecting people and doing everything we can to protect them from this abuse,” she said.

Ms Madzingira said the new tool and other recent Instagram updates were part of its ongoing response to reports of abuse on the platform, admitting it was a “complex challenge” with “no single step that could eliminate it all”.

Instagram's updated blocking tool
The new blocking feature will enable users to prevent others reaching them from any new accounts they create (Instagram)

“What I would say is that this is a commitment that we have taken as a company, to ensure that we’re protecting our community and we’re protecting our users from having to deal or receive this abuse,” she told PA.

“And we look forward to continuing to improve in this area and to take feedback, not just from creators and footballers we’ve been engaging with over the last year, but from people who have to deal with this sort of abuse going forward, and for us to iterate on improving these tools as well.”

She said that the decision to filter messages that came into users’ inboxes rather than block off messaging entirely “strikes the right balance” in terms of allowing prominent users to communicate with fans but also “protecting people from receiving abuse and have to confront these offensive and abusive terms”.

Alongside the filtering tool, Instagram also revealed another new feature designed to limited unwanted contact, which will prevent someone who has been blocked by a user from contacting them again through a new account.

Ms Madzingira said Instagram would use “a number of factors” about a user to spot when they had created a new account.

By Press Association

More Technology News

See more More Technology News

Hands holding the iPhone 16

How smartphones powered the AI boom in 2024

London skyline

US investor to snap up maritime AI specialist Windward for £216m

Donald Trump

How will a second Trump presidency impact the tech world in 2025?

Morning drone (002)

Drone project reaches ‘important milestone’ with final trial flights

Prime Minister hosts Chanukah reception

AI tech giants should not be subsidised by British creatives, Starmer signals

Dr Craig Wright arrives at the Rolls Building in London for the trial earlier this year (Lucy North/PA)

Computer scientist behind false Bitcoin founder claim sentenced for contempt

Google has been contacted for comment (PA)

ICO criticises Google over ‘irresponsible’ advertising tracking change

Some 22% of consumers have increased their use of second-hand shopping apps in the past three months (Depop/PA)

Millions of Britons earning average £146 a month on second-hand platforms

ChatGPT being used via WhatsApp

ChatGPT joins WhatsApp to allow anyone to access the AI chatbot

A Facebook home page on a laptop screen

Meta fined more than 250 million euro by Irish data commission following breach

Finger poised above WhatsApp app on smartphone

Ending use of WhatsApp is ‘clear admission’ Government was wrong, claim Tories

Phone with WhatsApp on the screen

Scottish Government to cease use of WhatsApp by spring, says Forbes

Open AI

OpenAI rolls out ChatGPT search engine tool to all users

Most people happy to share health data to develop artificial intelligence

Government launches consultation on copyrighted material being used to train AI

Debbie Weinstein

Google names UK executive as president for Europe, Middle East and Africa

The Apple App store app on an iPad (PA)

Shopping and Roblox named among most popular Apple App Store downloads of 2024